THE DRINK NATION IS A FREE RESOURCE FOR FINDING EVERYTHING AWESOME ABOUT DRINKING IN YOUR LOCATION
The Drink Nation Home Bar Project Cover

Victory Brewing Company Announces It's Getting In On the Craft Can Craze

by The Drink Nation on Sep 23, 2014 in Beer

Looks like Victory Brewing Company is latest to jump aboard the craft can bandwagon. The Downingtown, Pennsylvania based maker of Prima Pils, Hop Devil and Golden Monkey announced today it will install a canning line at the still new, 140,000 square foot state-of-the-art production brewery it brought on line in Parkesburg last year.

Though details are few, a Victory rep told the Drink Nation that the decision was based on consumer demand, and that the first cold one to roll off the line wrapped in aluminum will be its Summer Love Ale. And while the company is being cagey about a timeframe for this canning expansion, the tentative first product rollout indicates that Victory cans are unlikely to begin popping up on store shelves before the start of summer 2015.

In a prepared statement, Victory co-founder Bill Covaleski elaborates a little:

“The Parkesburg facility was built with the idea that it would enable us as creative brewers to expand our brand in a way our thirsty fans would appreciate. It only seems to make sense that the first Victory brand to be found in a can should be Summer Love Ale since it embodies all the fun and freedom summertime has to offer and a can is fitting for so many outdoor activities that come with that time of year.”

 


Tags: Beer, News
Recent Articles

Feedback

How are we doing? Tell us what you like or don't like and how we can improve. We would love to hear your thoughts!

*Name:
*E-mail:
*Suggestions:
 
Acclaimed Director Ridley Scott Has Made Seven Short Films for Hennessy X.O.

Acclaimed Director Ridley Scott Has Made Seven Short Films for Hennessy X.O.

Ridley Scott has directed a four-minute short film for Hennessy X.O. visualizing the seven flavors of the high...read more ›

by The Drink Nation Mar 4, 2019
Behind the Bar: Chris Morris, Master Distiller of Woodford Reserve

Behind the Bar: Chris Morris, Master Distiller of Woodford Reserve

On this edition of Behind the Bar, we had the honor to sit down with Chris Morris, the master distiller at Woo...read more ›

by The Drink Nation Feb 28, 2019
Haagen-Dazs is Making Booze-Infused Ice Cream

Haagen-Dazs is Making Booze-Infused Ice Cream

Step aside, after dinner drinks - Haagen-Dazs is releasing a line of spiked ice cream....read more ›

by The Drink Nation Feb 19, 2019
SPONSORED
Drink Nation Store Rectangle
Take a Tequila Tour Through Mexico on Jose Cuervo's New 'Tequila Train'

Take a Tequila Tour Through Mexico on Jose Cuervo's New 'Tequila Train'

If you love tequila and traveling in style, you're in luck - Jose Cuervo has a new all-you-can-drink tequila t...read more ›

by The Drink Nation Feb 19, 2019
You Can Now Drink Wine Out of a 'Pringles Can' Tumbler

You Can Now Drink Wine Out of a 'Pringles Can' Tumbler

After a news story about a woman in Texas who was asked to leave Walmart for drinking wine out of an empty Pringles can went viral, one enterprising E...read more ›

by The Drink Nation Feb 5, 2019
Behind the Bar: Dustin Wilson of Verve Wine & the SOMM Film Series

Behind the Bar: Dustin Wilson of Verve Wine & the SOMM Film Series

In this installment of Behind the Bar, we spoke to Dustin Wilson, a Master Sommelier who appeared in the SOMM ...read more ›

by The Drink Nation Jan 21, 2019
You Can Rent a 'Bubble Tap Trailer' To Serve Up Prosecco On the Go

You Can Rent a 'Bubble Tap Trailer' To Serve Up Prosecco On the Go

If you're looking for a unique feature for your next event, look no further - you can now rent a 'Bubble Tap T...read more ›

by The Drink Nation Jan 8, 2019
Ryan Reynolds & Aviation Gin Have Released a New, Hilarious Making-Of Video

Ryan Reynolds & Aviation Gin Have Released a New, Hilarious Making-Of Video

Ryan Reynolds & Aviation Gin have been teaming up to create some of the funniest ads in the business for quite...read more ›

by The Drink Nation Jan 4, 2019
Pedialyte Has a New Product That Might Help Cure Your Next Hangover

Pedialyte Has a New Product That Might Help Cure Your Next Hangover

If you've been picking up Pedialyte at the corner store after a long night of drinking, you're not alone — a...read more ›

by The Drink Nation Jan 4, 2019
Amy Poehler Has Opened a Wine Store in Brooklyn

Amy Poehler Has Opened a Wine Store in Brooklyn

Amy Poehler has a new role - she has opened a wine store, Zula Wines & Spirits, in Brooklyn's Park Slope, according to Eater. ...read more ›

by The Drink Nation Dec 11, 2018
SPONSORED
View all Articles

Sign up to get weekly drinking news, bar reviews, events and more sent directly to your inbox!

Close