THE DRINK NATION IS A FREE RESOURCE FOR FINDING EVERYTHING AWESOME ABOUT DRINKING IN YOUR LOCATION

Introducing the New Tullamore D.E.W.

by Marcos Espinoza on Sep 19, 2012 in Liquor
Introducing the New Tullamore D.E.W.

Tim Herlihy is fine with Irish stereotypes, provided they’re the right ones. As brand ambassador for Tullamore D.E.W., his aim is not only the obvious task of getting us all to drink more whiskey, but also to convince us that “Irish True” is more about Colin Farrell than finding a pot o’ gold at the end of the rainbow.

It’s a tall order, but the young man is up for the task, and he certainly knows his whiskey.  Then again, it’s his job, and an envious one at that. Tim travels the United States hosting events such as a recent “Toast & Taste," where guests were treated to the full range of Tullamore D.E.W. offerings to celebrate “Halfway to St. Patrick’s Day,” or what we at The Drink Nation like to call “Any Excuse to Drink Day.”

Drinkers who are only familiar with the original Tullamore D.E.W. might not realize the company also offers several aged whiskeys. The 10 Year Single Malt is aged in four different types of casks before bottling (bourbon, sherry, port and Madeira). American and Spanish oak barrels are used to give the triple-distilled 10 Year Reserve its flavor, and the 12 Year Special Reserve spends time in bourbon and sherry casks as well.

“It’s half education and half entertainment,” Herlihy says of the events. “Edu-tainment, if you will. We talk about Tullamore’s history, offer up a few toasts, and discuss the flavor profiles of each of our liquids. We want folks to enjoy whiskey as much as we do.”

When asked the proper way to do so, the response is as expected. “There’s little etiquette involved in drinking Irish whiskey, which means that there’s no room for snobbery. Rocks, neat, mixed, whatever. You should be able to enjoy it how you want to enjoy it.”

Photo via Tullamore D.E.W. on Facebook

Recent Articles

Feedback

How are we doing? Tell us what you like or don't like and how we can improve. We would love to hear your thoughts!

*Name:
*E-mail:
*Suggestions:
 
Applebees Employee's Video Shows Crappy $1 Margaritas Even Crappier Than You Thought

Applebees Employee's Video Shows Crappy $1 Margaritas Even Crappier Than You Thought

Applebee's is offering a $1 margarita throughout the entirety of October at any of their participating restaur...read more ›

by Ryan Hudak Oct 13, 2017
California Wildfires Burn 150,000 Acres, Majorly Affecting Vineyards Throughout Wine Country

California Wildfires Burn 150,000 Acres, Majorly Affecting Vineyards Throughout Wine Country

Wildfires have swept through Napa and Sonoma counties, killing 15 and putting the livelihood of wine country a...read more ›

by The Drink Nation Oct 10, 2017
Johnnie Walker Is Selling a Blade Runner 2049 Scotch

Johnnie Walker Is Selling a Blade Runner 2049 Scotch

With the Blade Runner sequel in theaters now, Johnnie Walker has designed a blend to commemorate the film: Johnnie Walker Black The Director's Cut....read more ›

by Alexander Frane Oct 10, 2017
SPONSORED
Oregon's Union Wine Co. Teams up with Wildfang Clothing to Benefit Planned Parenthood

Oregon's Union Wine Co. Teams up with Wildfang Clothing to Benefit Planned Parenthood

Oregon's Union Wine Co. and Wildfang Clothing are teaming up to raise money for Planned Parenthood with a new ...read more ›

by Alexander Frane Oct 2, 2017
Boozy Ice Cream is Here To Boost Your Buzz

Boozy Ice Cream is Here To Boost Your Buzz

A Maryland company, ArcticBuzz, has given us the gift of combining vodka and ice cream to create the ultimate boozy treat....read more ›

by Jessie Donofrio Oct 2, 2017
What's Happening at the 2017 Great American Beer Festival

What's Happening at the 2017 Great American Beer Festival

Just about everything you can think of having to do with beer is at this festival....read more ›

by Carrie Dow Oct 2, 2017
Celebrate Fall in Style with Flask Cocktails from Coopers' Craft

Celebrate Fall in Style with Flask Cocktails from Coopers' Craft

Spice up your autumnal drinking with coffee cocktails that fit perfectly in a flask made with Coopers' Craft Kentucky Bourbon, which pairs perfectly w...read more ›

by The Drink Nation Sep 29, 2017
NPR is Starting a Wine Club to Fund Public Radio

NPR is Starting a Wine Club to Fund Public Radio

With funding for public radio possibly under fire, NPR is finding a way to fund its own shows that fits perfectly in their own tote bags - a wine club...read more ›

by The Drink Nation Sep 27, 2017
Summer Isn't Over Yet, Thanks to a Rose Festival in Texas This October

Summer Isn't Over Yet, Thanks to a Rose Festival in Texas This October

Summer may be over, but rose season isn't done quite yet, thanks to a rose wine festival this October in Dalla...read more ›

by The Drink Nation Sep 27, 2017
Auchentoshan Whisky Releases Bartenders' Malt

Auchentoshan Whisky Releases Bartenders' Malt

Auchentoshan recently released the Bartenders' Malt, a scotch whisky designed by twelve bartenders from around the world coming together at the distil...read more ›

by Alexander Frane Sep 26, 2017
SPONSORED
View all Articles

Sign up to get weekly drinking news, bar reviews, events and more sent directly to your inbox!

Close