THE DRINK NATION IS A FREE RESOURCE FOR FINDING EVERYTHING AWESOME ABOUT DRINKING IN YOUR LOCATION
Signup

Introducing the New Tullamore D.E.W.

by Marcos Espinoza on Sep 19, 2012 in Liquor
Introducing the New Tullamore D.E.W.

Tim Herlihy is fine with Irish stereotypes, provided they’re the right ones. As brand ambassador for Tullamore D.E.W., his aim is not only the obvious task of getting us all to drink more whiskey, but also to convince us that “Irish True” is more about Colin Farrell than finding a pot o’ gold at the end of the rainbow.

It’s a tall order, but the young man is up for the task, and he certainly knows his whiskey.  Then again, it’s his job, and an envious one at that. Tim travels the United States hosting events such as a recent “Toast & Taste," where guests were treated to the full range of Tullamore D.E.W. offerings to celebrate “Halfway to St. Patrick’s Day,” or what we at The Drink Nation like to call “Any Excuse to Drink Day.”

Drinkers who are only familiar with the original Tullamore D.E.W. might not realize the company also offers several aged whiskeys. The 10 Year Single Malt is aged in four different types of casks before bottling (bourbon, sherry, port and Madeira). American and Spanish oak barrels are used to give the triple-distilled 10 Year Reserve its flavor, and the 12 Year Special Reserve spends time in bourbon and sherry casks as well.

“It’s half education and half entertainment,” Herlihy says of the events. “Edu-tainment, if you will. We talk about Tullamore’s history, offer up a few toasts, and discuss the flavor profiles of each of our liquids. We want folks to enjoy whiskey as much as we do.”

When asked the proper way to do so, the response is as expected. “There’s little etiquette involved in drinking Irish whiskey, which means that there’s no room for snobbery. Rocks, neat, mixed, whatever. You should be able to enjoy it how you want to enjoy it.”

Photo via Tullamore D.E.W. on Facebook

Recent Articles
Home Bar Project Below Features

Feedback

How are we doing? Tell us what you like or don't like and how we can improve. We would love to hear your thoughts!

*Name:
*E-mail:
*Suggestions:
 
The Boozie: The Latest and Greatest in Unnecessary Drinkwear

The Boozie: The Latest and Greatest in Unnecessary Drinkwear

Kickstarter has brought us many great inventions we might not otherwise have been able to obtain, but it has also promoted a rise in drinkwear, an odd...read more ›

by Ryan Hudak May 26, 2015
ABQ Brings Beakers, Bunsen Burners and Bourbon to London With Breaking Bad Themed Pop-Up Bar

ABQ Brings Beakers, Bunsen Burners and Bourbon to London With Breaking Bad Themed Pop-Up Bar

A Breaking Bad themed pop-up bar will be rolling into London this summer....read more ›

by Rob Jagiela May 26, 2015
Home Bar Project: How to Make a Clover Club

Home Bar Project: How to Make a Clover Club

Have you ever dreamed of having an amazing home bar, filled with bottles you actually use and the tools you need to execute a finely crafted cocktail?...read more ›

by The Drink Nation May 20, 2015
SPONSORED
Perennial Funding - rectangle
Top 20 Drinking Quotes of All Time

Top 20 Drinking Quotes of All Time

Writers and musicians have a long, storied history with alcohol, and that intimacy with the bottle shows through in the memorable lines these artists ...read more ›

by Jenny An Sep 3, 2013
Memorial Day Drinks: 5 Fun and Easy Summer Pitcher Cocktails

Memorial Day Drinks: 5 Fun and Easy Summer Pitcher Cocktails

Instead of wasting precious time shaking up individual cocktails , take advantage of these handy pitcher drink recipes....read more ›

by Jen Killius May 18, 2015
Now You Can Get Cards Against Humanity Sayings on Your Wine Glass

Now You Can Get Cards Against Humanity Sayings on Your Wine Glass

Becuase wine sipped from a glass etched with 'Like a fat man on the Internet.' just tastes better....read more ›

by The Drink Nation May 12, 2015
America's Newest Odd Couple: Our National Parks and Budweiser

America's Newest Odd Couple: Our National Parks and Budweiser

The National Park Foundation has signed a deal with Budweiser for $2.5 million....read more ›

by Ryan Hudak May 12, 2015
Victory Brewing Company Opens New Brewpub in Kennett Square

Victory Brewing Company Opens New Brewpub in Kennett Square

Victory at Magnolia is Victory Brewing's latest expansion. The brewpub features a seven-barrel brewing system, a retail space and up to 30 Victory bee...read more ›

by Drink Philly May 8, 2015
Home Bar Project: How to Make an Airmail

Home Bar Project: How to Make an Airmail

Have you ever dreamed of having an amazing home bar, filled with bottles you actually use and the tools you need to execute a finely crafted cocktail?...read more ›

by The Drink Nation May 7, 2015
John Oliver Destroys Bud Light on 'Last Week Tonight'

John Oliver Destroys Bud Light on 'Last Week Tonight'

On his HBO show 'Last Week Tonight', comedian John Oliver completely destroys Bud Light's #UpForWhatever campaign. ...read more ›

by The Drink Nation May 6, 2015
SPONSORED
Read The Drink Nation Anywhere You Are
View all Articles

Sign up to get weekly drinking news, bar reviews, events and more sent directly to your inbox!

Close