THE DRINK NATION IS A FREE RESOURCE FOR FINDING EVERYTHING AWESOME ABOUT DRINKING IN YOUR LOCATION
Home Bar Project Leaderboard Below Navigation

Coors Introduces Two Stage Cold Detection "Technology"

Editorial
by Kam M on May 5, 2011 in Culture
Coors Introduces Two Stage Cold Detection

Sometimes we understandably get angry when we realize that we’re living in the year 2011 and we still don’t have flying cars or robot butlers.  Occasionally though, there are breakthroughs in science and technology that give us hope.   No, we’re not talking about iPads or modern cancer treatments; we’re talking about the hard science of Cold Detection Technology here.

Frankly, we don’t know what we would do without the fine people at Coors Brewing Company.   They came to the realization that their beer, when consumed at temperatures below 34°F, tastes at best like bad carbonated water from a rusty tin can.  While some people may not have a problem with this, Coors took initiative and pulled out all the stops to make it as easy as possible to drink their beer without being forced to taste it.

Following in the footsteps of other non-thermometer temperature detection breakthroughs, Coors has gone beyond blue mountains and introduced a "really really really really cold indicator."  This new level of cold detection paired with the already popular Wide Mouth Can will enable Coors consumers to get the beer past their taste buds before they have time to realize how terrible it is! Who needs flying cars anyway?

 

Related Articles:

Drink Gadgets
Drink Gadgets: Part Deux


Recent Articles

Feedback

How are we doing? Tell us what you like or don't like and how we can improve. We would love to hear your thoughts!

*Name:
*E-mail:
*Suggestions:
 
Building in Brooklyn to Transform into the Classic Ghostbusters HQ For a Weekend

Building in Brooklyn to Transform into the Classic Ghostbusters HQ For a Weekend

BBQ Films is recreating the Ghostbusters HQ for three nights only in Brooklyn....read more ›

by Alexander Frane May 11, 2016
Russian River Plans Mega-Brewery in Windsor, CA

Russian River Plans Mega-Brewery in Windsor, CA

Russian River already has a brewpub in downtown Santa Rosa, but now the company is planning to build a new one in Windsor, CA, and it's going to be 85...read more ›

by Alexander Frane May 11, 2016
Watery Beer-Like Beverage Wants to Appeal to the Stupidest Possible Citizens of This Country By Renaming Itself 'America'
by The Drink Nation May 10, 2016
SPONSORED
Drink Nation Store Rectangle
Bar Rescue's Jon Taffer Made a Terrible Manhattan on National TV

Bar Rescue's Jon Taffer Made a Terrible Manhattan on National TV

Bar Rescue's Jon Taffer appeared on Meredith Viera's talk show and made a seriously bad Manhattan....read more ›

by Ryan Hudak May 5, 2016
Hop-Con 4.0 Is Like Comic-Con For Stone Brewing: Beer By Wil Wheaton, Aisha Tyler, & More

Hop-Con 4.0 Is Like Comic-Con For Stone Brewing: Beer By Wil Wheaton, Aisha Tyler, & More

Hop-Con 4.0 is the convergence of brewing culture and nerd culture. This day long festival hosted by Stone Bre...read more ›

by Alexander Frane May 4, 2016
Hamilton is Getting Its Own Beer

Hamilton is Getting Its Own Beer

The Broadway smash hit Hamilton now has its own beer....read more ›

by The Drink Nation May 3, 2016
The Best Breweries Within 100 Miles of Philadelphia

The Best Breweries Within 100 Miles of Philadelphia

Consider this your Philly brewery bucket list. We've listed the best breweries around the Philadelphia area....read more ›

by Jessie Donofrio May 2, 2016
The Inventor of St. Germain, Robert J. Cooper, Has Passed Away at 39

The Inventor of St. Germain, Robert J. Cooper, Has Passed Away at 39

The inventor of St. Germain passed away on Monday, April 25, 2016....read more ›

by Alexander Frane May 2, 2016
Make This Purple Cocktail To Honor Prince's Memory

Make This Purple Cocktail To Honor Prince's Memory

Make this delicious purple cocktail to honor Prince's memory....read more ›

by The Drink Nation Apr 21, 2016
This Late Night L.A. Restaurant is Serving Boozy Bowls of Classic Kids Cereal

This Late Night L.A. Restaurant is Serving Boozy Bowls of Classic Kids Cereal

Grab a boozy, late-night breakfast at L.A.'s newest concept....read more ›

by Alexander Frane Apr 19, 2016
SPONSORED
View all Articles

Sign up to get weekly drinking news, bar reviews, events and more sent directly to your inbox!

Close