THE DRINK NATION IS A FREE RESOURCE FOR FINDING EVERYTHING AWESOME ABOUT DRINKING IN YOUR LOCATION
Home Bar Project Leaderboard Below Navigation

Coors Introduces Two Stage Cold Detection "Technology"

Editorial
by Kam M on May 5, 2011 in Culture
Coors Introduces Two Stage Cold Detection

Sometimes we understandably get angry when we realize that we’re living in the year 2011 and we still don’t have flying cars or robot butlers.  Occasionally though, there are breakthroughs in science and technology that give us hope.   No, we’re not talking about iPads or modern cancer treatments; we’re talking about the hard science of Cold Detection Technology here.

Frankly, we don’t know what we would do without the fine people at Coors Brewing Company.   They came to the realization that their beer, when consumed at temperatures below 34°F, tastes at best like bad carbonated water from a rusty tin can.  While some people may not have a problem with this, Coors took initiative and pulled out all the stops to make it as easy as possible to drink their beer without being forced to taste it.

Following in the footsteps of other non-thermometer temperature detection breakthroughs, Coors has gone beyond blue mountains and introduced a "really really really really cold indicator."  This new level of cold detection paired with the already popular Wide Mouth Can will enable Coors consumers to get the beer past their taste buds before they have time to realize how terrible it is! Who needs flying cars anyway?

 

Related Articles:

Drink Gadgets
Drink Gadgets: Part Deux


Recent Articles

Feedback

How are we doing? Tell us what you like or don't like and how we can improve. We would love to hear your thoughts!

*Name:
*E-mail:
*Suggestions:
 
Celebrate Fall Seaside at Redondo Beach Lobster Festival, Sept. 23-24

Celebrate Fall Seaside at Redondo Beach Lobster Festival, Sept. 23-24

Enjoy three days of eating along with live music and 27,000 pounds of lobster....read more ›

by Carrie Dow Sep 12, 2016
Death & Co Coming to Denver

Death & Co Coming to Denver

One of New York City's coolest hot spots is coming to Denver....read more ›

by Carrie Dow Aug 29, 2016
Taste Arkansas Wine Country at Mount Bethel Winery

Taste Arkansas Wine Country at Mount Bethel Winery

Mount Bethel Winery is the third oldest winery in the state of Arkansas....read more ›

by Carrie Dow Aug 22, 2016
SPONSORED
Drink Nation Store Rectangle
Green Flash Brewing Releases Treasure Chest 2016 to Fight Breast Cancer

Green Flash Brewing Releases Treasure Chest 2016 to Fight Breast Cancer

Once again this program will feature the annual release of Treasure Chest beer packaged in 22 oz. bottles acro...read more ›

by Carrie Dow Aug 22, 2016
Dogs Now Have Their Own Non-Alcoholic Wine

Dogs Now Have Their Own Non-Alcoholic Wine

Now, dog lovers can share in the joy of drinking with their pet, as Apollo Peak has finally released dog wine....read more ›

by Alexander Frane Aug 16, 2016
Chipotle Wants You Back, and They'll Give You Booze For It

Chipotle Wants You Back, and They'll Give You Booze For It

With profits plummeting by almost a quarter recently, there's only one thing Chipotle seems think will help its business - giving away free alcohol. ...read more ›

by Alexander Frane Aug 12, 2016
Matthew McConaughey's Newest Role Is With Wild Turkey

Matthew McConaughey's Newest Role Is With Wild Turkey

Matthew McConaughey is a lot of things: an actor, a musician, and now, the creative director for Wild Turkey Bourbon....read more ›

by Alexander Frane Aug 3, 2016
Things No One Asked For: A Plastic Bat That Doubles as a Beer Bong

Things No One Asked For: A Plastic Bat That Doubles as a Beer Bong

The Thirstbat, a product you definitely never asked for, is finally here....read more ›

by Ryan Hudak Aug 3, 2016
Shmaltz Brewing Celebrates 50 Years of Star Trek with Limited Edition Ales

Shmaltz Brewing Celebrates 50 Years of Star Trek with Limited Edition Ales

Shmaltz Brewing, a Jewish brewery in New York, is releasing two Star Trek-themed beers....read more ›

by Alexander Frane Jul 26, 2016
Game of Thrones & Ommegang Will Release a Belgian Tripel Called Valar Dohaeris

Game of Thrones & Ommegang Will Release a Belgian Tripel Called Valar Dohaeris

Ommegang and Game of Thrones are teaming up for another new beer release this fall....read more ›

by Alexander Frane Jul 22, 2016
SPONSORED
View all Articles

Sign up to get weekly drinking news, bar reviews, events and more sent directly to your inbox!

Close