THE DRINK NATION IS A FREE RESOURCE FOR FINDING EVERYTHING AWESOME ABOUT DRINKING IN YOUR LOCATION

Oskar Blues Buys Michigan-Based Perrin Brewing

by Emily Lee on Apr 27, 2015 in Culture
Oskar Blues Buys Michigan-Based Perrin Brewing

Colorado-based brewery Oskar Blues will continue its growth in the craft beer scene thanks to its recent purchase of Perrin Brewing Co., located in a small farming community 10 miles north of Grand Rapids, Michigan.

While large multinational beverage companies are devouring independent breweries at a quickening rate, craft breweries buying out their own kind is an almost unheard of practice (almost), and the deal’s undisclosed financial terms have piqued followers’ suspicions.

After launching a collaboration lager in December 2014, the breweries began planning a partnership to help both parties thrive during a time of rising competition by combining the experience and resources of Oskar Blues with the growth potential of Perrin Brewing’s strong local following.

But whether Perrin Brewing stands to benefit from the parentage of a larger craft beer company is a matter for debate. The microbrewery showed an impressive amount of independent growth in just two years, brewing nearly 14,000 barrels in 2014. And while Oskar Blues reached nearly 150,000 barrels that same year, Grand Rapids’ devoted craft beer following holds an undeniable appeal for the Colorado-based brewery.

Chad Melis, marketing director for Oskar Blues, has said that the collaboration will help the Colorado-based brewery sell more of its own brands in Michigan, where the demand for craft beer is already high. “Perrin Brewing and the Grand Rapids area have a great craft beer culture along with a similar love of the outdoors that makes us feel at home and has fueled taking collaboration to the next level.”

Keith Klopcic, former owner of West Side Beer Distributing, helped arrange the partnership and will serve as Perrin Brewing’s new president, replacing founder and former brewery head Randy Perrin. When asked to comment on how the partnership might affect the Michigan-based microbrewery, Klopcic said it will remain “the same company.”

While we don’t anticipate huge or immediate amendments to Perrin Brewing’s current list of offerings, Klopcic’s claim that “nothing changes” remains dubious as long as the financial terms are under wraps. 

Photo via Oskar Blues


Tags: Beer
Recent Articles

Feedback

How are we doing? Tell us what you like or don't like and how we can improve. We would love to hear your thoughts!

*Name:
*E-mail:
*Suggestions:
 
Inside Look: Campari's Stylish North American Headquarters in New York

Inside Look: Campari's Stylish North American Headquarters in New York

If you're a frequent Negroni drinker, always order Wild Turkey Bourbon in your old fashioneds, or prefer your ...read more ›

by The Drink Nation Jan 9, 2020
Behind the Bar: Liana Oster of Dante

Behind the Bar: Liana Oster of Dante

For this exciting installment of Behind the Bar, we had the incredible opportunity to sit down with Liana Oster, the head bartender at Dante in New Yo...read more ›

by The Drink Nation Jan 7, 2020
Pabst Blue Ribbon Launches Blue Ribbon Whiskey in Select US Markets

Pabst Blue Ribbon Launches Blue Ribbon Whiskey in Select US Markets

PBR has launched their own whiskey. Let's keep an open mind and see what is inside this bottle....read more ›

by Carrie Dow Sep 24, 2019
SPONSORED
Drink Nation Store Rectangle
The Master Sommelier Scandal is Now the Subject of a New Investigative Series

The Master Sommelier Scandal is Now the Subject of a New Investigative Series

There's a new investigative series about one of the biggest scandals to ever hit the wine world....read more ›

by The Drink Nation Sep 13, 2019
Using Peas to Make Gin Might Lead to More Environmentally Friendly Spirits, Studies Show

Using Peas to Make Gin Might Lead to More Environmentally Friendly Spirits, Studies Show

Scientists may have discovered a more environmentally friendly way to make one of the world's most popular spi...read more ›

by The Drink Nation Jul 23, 2019
Drink a Classic Cocktail for a Good Cause During Negroni Week, June 24-30

Drink a Classic Cocktail for a Good Cause During Negroni Week, June 24-30

Negroni Week 2019 is June 24-30, so drink this classic cocktail for a good cause....read more ›

by The Drink Nation Jun 19, 2019
What to Do if Your Uber, Lyft, or Cab Driver Ever Strays From Your Destination or Makes You Feel in Danger

What to Do if Your Uber, Lyft, or Cab Driver Ever Strays From Your Destination or Makes You Feel in Danger

If you're taking an Uber, Lyft, or cab and feel unsafe, there are steps you can take to protect yourself....read more ›

by Nina Starner Jun 19, 2019
Behind the Bar: Kat Corbo of The Study & Winner of Speed Rack 2019

Behind the Bar: Kat Corbo of The Study & Winner of Speed Rack 2019

This time on Behind the Bar, we spoke to Kat Corbo of The Study, who recently won Speed Rack 2019....read more ›

by The Drink Nation May 15, 2019
Boston Beer & Dogfish Head Have Merged in a $300 Million Deal

Boston Beer & Dogfish Head Have Merged in a $300 Million Deal

In a huge move for the American craft beer community, Boston Beer and Dogfish Head have agreed to a merger valued at $300 million dollars. ...read more ›

by The Drink Nation May 10, 2019
A New, High-End Blend of Jack Daniel's Whiskey is Now Available in the United States

A New, High-End Blend of Jack Daniel's Whiskey is Now Available in the United States

A new, high-end blend of Jack Daniel's whiskey, known as Jack Daniel's No. 27 Gold, which was previously only ...read more ›

by The Drink Nation Apr 15, 2019
SPONSORED
Drink Nation Home Bar Project Bottom Rectangle 2
View all Articles

Sign up to get weekly drinking news, bar reviews, events and more sent directly to your inbox!

Close